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ABOUT GROUPE SEB INDIA

  • Leader in mixer grinders, juicer mixer grinders, food processors, air coolers and room heaters
  • Pan-India presence : 17 Branch offices, 500 Distributors, 40,000 Dealers
  • Workforce of 350+ employees
  • Registered Office, New Delhi, India, Head office – Gurugram, Haryana
  • Complete after sales service - customer care network is present pan India.
  • In-house Design and R&D departments to ensure the highest quality and uniqueness.
  • Largest range in the industry across kitchen appliances, home comfort and garment care.

Manufacturing Facility

One of our biggest strengths lies in our in-house manufacturing facility at Baddi (Himachal Pradesh) spread over sprawling area of more than 10 acres. It carries strong expertise in manufacturing small domestic appliances such as mixer grinder, juicer mixer grinder, handblender, air cooler and room heater.

Board of Directors

Ashish Kakkar

Director

Stephanie Cecile Sevenier

Director

Emmanuel Almeras Latour

Director

Mohamed EL Meadawy

Director

Leadership Team

Ashish Kakkar
Ashish Kakkar CEO

Ashish Kakkar has been appointed as the Chief Executive Officer (CEO) of Groupe SEB India in May 2020 to take over the India Operations. Ashish comes with a vast experience of 22 years and industry expertise in brand management, strategic marketing, product development and sales in the Consumer Durable and FMCG sector. Ashish has worked with some of the world’s best-known brands including Jarden Consumer Solution, Philips India Ltd, Bajaj Electricals Ltd and Godrej.

Prior to joining Groupe SEB India, he was associated with Reynolds Pens India Pvt Ltd as a Country Manager where he was recognized for his contributions in business turnaround through effective leadership & business development strategies. He studied Leadership & Strategic Management from Jack Welch Management Institute and Digital Strategies for Business from Columbia Business School, USA post his Senior Management Program from Indian Institute of Management (IIM), Calcutta.

Jasjeet Kaur
Jasjeet KaurVP Sales - Other Channel

Jasjeet brings over 18 years of experience. Since June 2020 she was Head of Marketing and played a pivotal role in shaping and strengthening marketing strategy. As part of her continued professional growth, Jasjeet will take on a new role as VP Sales- Other Channel, where she is leading Ecommerce, Modern Trade, Institutional Business and export verticals.

Before joining Groupe SEB, Jasjeet led the marketing efforts for the luxury lighting portfolio at Usha International. She holds a post-graduate degree in Management from the Indian Institute of Management (IIM), Lucknow (2004 batch), and a degree in engineering from Nagpur University. Additionally, she completed an Executive Program in Digital & Social Marketing Strategies at the Indian School of Business (ISB), Hyderabad, in 2015.

Srinivasan Kannappan
Srinivasan Kannappan Vice President -Operations

Srinivasan Kannappan has been appointed as the Vice President Operations of Groupe SEB India in March 2022 to drive the operations vertical which comprises of Manufacturing, Quality, Research & Development and Sourcing.

With 28 years of rich experience in the automotive and home appliance industry, Srini has worked with renowned names like Hyundai, Dyson, Hindustan Motors—Mitsubishi Motors, Flex, Proton Automobiles and Nalco. He has experience of more than a decade holding key roles locally as well as globally. Prior to joining Groupe SEB India, he was associated with Dyson Malaysia.

His core strengths include strong operations management, analytical problem solving, setting and driving operations strategy, driving quality, engineering &process improvements, operational excellence, programme management etc.

A Black Belt in Lean Six Sigma, he holds an M.Sc. (Five Year Integrated) degree in Polymers from the University of Madras and a PGCPM in Business Management from the Indian Institute of Management, Kozhikode.

Kuldeep Bakshi
Kuldeep Bakshi Sales Head of Traditional Trade

Kuldeep Bakshi joined Groupe SEB India as the Head of Traditional Trade in July 2024. Kuldeep is based out of Head office brings 27 years of rich experience in the Consumer Durable sector.

He has held key positions in renowned organizations, including Usha International, Glen , Kenstar, Kent, and, Eagle Flask, Eureka Forbes,. His extensive experience and strategic acumen are set to drive Groupe SEB India's sales initiatives to greater heights.

He holds Master’s degree, beyond his professional life, Kuldeep is an avid cricket enthusiast, an eager reader, and a passionate traveler, embodying a vibrant and multifaceted personality.

Saurabh Katyal
Saurabh Katyal Head – HR & Admin

Saurabh Katyal is a dynamic HR leader with 18 years of experience across FMCG, Telecom, Automobile, and Retail industries. His core expertise includes HR Business Partnering, Talent Management, L&OD, Compensation & Benefits, HR Analytics, and Manpower Budgeting.

Previously he worked as Head HR at Archer Daniels Midland (ADM) India, he led the HR function for 2000+ employees. An MBA from Symbiosis, Pune and a certified Hogan assessor, Saurabh has successfully driven strategic HR transformations at companies like Bata, GSK Consumer Healthcare, Airtel, and Mahindra. Known for his strong business acumen and people-first approach, he excels at aligning HR with organizational goals.

Sonali Tripathi
Sonali Tripathi VP- Marketing

Sonali Tripathi joins Groupe SEB India as Head of Marketing . She will be based in Gurugram, Head Office. With extensive expertise Marketing, spanning across FMCG, FMCD, Financial services and consulting. her expertise includes Brand Management, Performance Marketing and E-commerce Marketing. She has led impactful brand strategies, marketing transformations, and digital-first initiatives across domestic and international markets.

She has held leadership roles at V-Guard Industries, American Express, PwC, and others where she successfully managed large marketing portfolios.

She holds an MBA from IIFT Delhi and has attended Harvard Executive Education.

Jatin Makol- Chief Financial Officer
Jatin Makol Chief Financial Officer

Jatin brings with him over 15 years of extensive experience in the FMCG industry, spanning Finance, Accounts, and Strategic Projects. His expertise includes P&L management, strategic revenue management, sales finance, financial planning & analysis ( FP &A), factory finance, and financial controllership. He has a proven track record in driving profitability, process transformation, and business partnering for sustainable growth.

Prior to joining Groupe SEB India, Jatin has held leadership roles with Coca-Cola India, McCormick Foods India, Mars International India and PepsiCo India. He is a Chartered Accountant (ICAI) and a Commerce graduate from Delhi University.

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