Group-Seb
About Groupe SEB
World no. 1 in small domestic equipment MANUFACTURER
  • Turnover – 5000 Million

    Turnover –
    €6100 Million

  • Operating in 150 countries

    Operating in
    150 countries

  • Aided by a Workforce of 32000+ people

    Aided by a workforce of
    33000+ People

  • Selling over 250 million products every year

    Selling over 286 Million
    Products Every Year

Based in Lyon, France
city
FOUNDED IN 1857 – EXPERIENCE OF MORE THAN 150 YEARS
Groupe SEB sells 6 products every second around the world. Its history stretches back 150 years, initiated by a tinker called Antoine Lescure who, by setting up his tin workshop in 1857 in Selongey (France), laid the first brick in the building. Here are the key dates in the company's history :
  • 1857-Antoine Lescure

    1857
    Having travelled around France, Antoine Lescure (1807-1863) sets up his tin workshop in Selongey, near Dijon in Burgundy.

  • 1865-Jean Lescure

    1865
    Jean Lescure (1843-1924) takes over the business from his father Antoine and creates the Jean Lescure tin factory in Selongey.

  • 1904-Rene Lescure

    1904
    René (1874-1948) takes over from his father Jean as the head of the tin factory and acquires the first Schuler stamping press at the Paris Universal Exhibition.

  • 1926-A new company's name

    1926
    René Lescure’s sons, Frédéric, Henri and Jean, relaunch the company, renaming it “Manufacture de Ferblanterie Lescure Petits-Fils". They launch their first product made by stamping, the milk strainer.

  • 1944-S.E.B., the official name

    1944
    The company is renamed SEB (Société d’Emboutissage de Bourgogne).

  • 1952-A public limited company

    1952
    S.E.B. becomes a public limited company, with Frédéric Lescure as its chairman from 1952 until 1972.

  • 1953-The Super Cocotte

    1953
    Launch of the Super Cocotte pressure cooker, which led to the expansion of the company and creation of Groupe SEB

  • 1955-Marketing and publicity campaigns

    1955
    Beginning of marketing and publicity campaigns, with a tour around France and its beaches by publicity vehicles.

  • 1967-The odourless electric deep fryer

    1967
    SEB invents the odourless electric deep fryer and reinforces its position on the small electrical appliance market.

  • 1968-Acquisition policy

    1968
    SEB starts its acquisition policy and takes over Tefal and its 5 European subsidiaries (Germany, Belgium, Denmark, Netherlands, Italy).

  • 1972-Takeover of Calor

    1972
    Takeover of Calor and its German subsidiary. SEB widens its presence to include England and the United States.

  • 1973-Creation of SEB S.A.

    1973
    Creation of SEB S.A. holding company and a legal organisation. Chairman: Henri Lescure

  • 1975-Paris Stock Exchange

    1975
    The SEB share is listed on the Paris Stock Exchange.

  • 1976-Head Office near Lyon

    1976
    Groupe SEB head office is set up in Ecully, near Lyon. Emmanuel Lescure becomes Chairman

  • 1988-Acquisition of Rowenta

    1988
    Acquisition of the German company Rowenta and its 8 subsidiaries. The Group strengthens its position in Europe and pursues its international growth.

  • 1990-Jacques Gairard

    1990
    Jacques Gairard takes over from Emmanuel Lescure as Chairman of the Group.

  • 1991-to-1993-Opening of subsidiaries

    1991-to-1993
    > Opening of subsidiaries in Mexico, Poland, the Czech Republic, Slovakia, Portugal, Hungary, Turkey and Canada.
    > Creation of a production unit in St. Petersburg, Russia.

  • 1994-to-1996-Strengthening of international position

    1994-to-1996
    > Opening of subsidiaries in Brazil and Argentina.
    > Setting up of sales offices in Russia, Ireland, UAE.
    > Strengthening of position in Asia and Canada.
    > Creation of an industrial and commercial joint-venture in Shanghai (Red Heart).

  • 1997-Acquisition of  ARNO

    1997
    > Acquisition of 44% of the capital of ARNO, the leading small electrical appliance company in Brazil
    > Creation of subsidiaries in Chile and Korea
    > Opening of sales offices in Norway

  • 1998-Acquisition of Samurai/Volmo

    1998
    > The Group‘s share in Arno’s capital increases to 98%.
    > Acquisition of Samuraï/Volmo, the leading small domestic appliances company in Colombia and Venezuela.
    > Opening of a subsidiary in Australia.

  • 1999-Opening of sales offices

    1999
    > Opening of sales offices in Thailand and New Zealand.
    > Full takeover of the Chinese joint-venture set up in 1996.

  • 2000-Thierry de La Tour d’Artaise

    2000
    Thierry de La Tour d’Artaise replaces Jacques Gairard as Chairman of Groupe SEB.

  • 2001-to-2002-Takeover of Moulinex/Krups

    2001-to-2002
    > Partial takeover of Moulinex/Krups by Groupe SEB.
    > Validation of the takeover of Moulinex/Krups by the European Commission.

  • 2003-Subsidiaries in Asia

    2003
    Opening of subsidiaries in Thailand and Taiwan.

  • 2004-Acquisition of All-Clad

    2004
    > The Group acquires the US-based company, All-Clad, the specialist in high-end cookware.
    > Opening of a sales office in Peru and subsidiaries in Singapore and Malaysia.

  • 2005-Acquisition of lagostina et Panex

    2005
    > Acquisition of Lagostina, the Italian leader in stainless steel cookware (saucepans, frying pans, pressure cookers etc. ).
    > Acquisition of Panex, the Brazilian leader for cookware. Opening of subsidiaries in Switzerland and Romania

  • 2006-Acquisition of Mirro WearEver's assets

    2006
    > Acquisition of Mirro WearEver’s assets.
    > Opening of subsidiaries in Ukraine and Slovenia.

  • 2007-Opening to China

    2007
    > Acquisition of a majority stake in Supor in China. This is the first time a foreign company has taken over a listed Chinese company.
    > A new corporate identity to mark the Group’s 150th anniversary.
    > Opening of a subsidiary in Latvia.

  • 2008-Opening to Vietnam

    2008
    > Opening of a new SUPOR factory in Vietnam.
    > Opening of subsidiaries in Bulgaria and South-East Asia.

  • 2009-Creation of Lajas, Brasil

    2009
    > New Supor factory in Shaoxing (China).
    > Creation of the company Lajas, regrouping all proprietary stores in Brazil.

  • 2010-Approval by Columbian Competition Authorities

    2010
    Groupe SEB signed an acquisition contract on the 17th of December with a view to acquire a majority stake in the Columbian IMUSA company, a national leader in cookware.

  • 2011-Imusa, bond issue, and SEB Alliance 1/2

    2011
    > Acquisition of Columbian company Imusa (leader in cookware)
    > 1st bond issue
    > Creation of an investment fund: SEB Alliance and acquisition of a majority stake in Key Ingredient (USA)

  • 2011-AsiaFan, Supor and Maharaja Whiteline 2/2

    2011
    > Acquisition of the Vietnamese company Asia Fan (leader in fans)
    > Additional 20% stake taken in Supor (China)
    > Taking of majority stake in Maharaja Whiteline (India)

  • 2012-Employee shareholding plan Horizons 2012

    2012
    > 217,223 new shares at a price of €45.36. Total number of SEB S.A shares: 50,169,049 at November 15, 2012.

  • 2013-SEB ALLIANCE, joint-venture and commercial subsidiary

    2013
    > SEB ALLIANCE invests in Ethera, Grenoble-based start up,
    > Joint-venture in Egypt with Zahran: Groupe SEB Egypt for Household Appliances,
    > Creation of a commercial subsidiary in South Africa

  • 2015-Acquisition of OBH Nordica

    2015
    > Acquisition of OBH Nordica, leadership position in SDA in Scandinavia.
    > Strengthened Executive Committee : 9 members, 3 of Continental Divisions and 1 of Products and Innovation Division.
    > New increase in ownership of Supor.

  • 2017-great year with record performances

    2017:
    a great year with record performances
    > EMSA acquisition, first-ranking positions
    >WMF acquisition, a structuring acquisition
    >New head office, modern and environmental friendly

EXCEPTIONAL BRAND PORTFOLIO OF 29 HIGHLY RENOWNED
  • all-clad
  • look-krups
  • stina-logo
  • moulinex-logo
  • rowenta-logo
  • tefal-logo
Wide product range
  • cookware

    cookware
  • kitchen electrics

    kitchen electrics
  • home care

    Home Care
  • Personal Care

    Personal Care
  • Linen Care

    Linen Care
INNOVATION
INNOVATION COMMUNITY OF
1400+ PEOPLE
MORE THAN 122 PATENTS
IN 2016 to 2017 (patents)
MORE THAN 300 NEW PRODUCTS
MARKETED PER YEAR
RECENT SUCCSESSES INCLUDE:
  • ARNO, the Turbo Silencio-Fan

    ARNO, the Turbo Silencio-Fan.

  • Vacuum Cleaner - Compact Force Cyclonic,big performance in a small package

    Vacuum Cleaner - Compact
    Force Cyclonic,big performance
    in a small package

  • Actifry - one spoonful of oil fryer

    Actifry - "one spoonful of oil" fryer

  • Free Move - the first cordless iron

    Free Move - the first
    cordless iron

  • Cookéo -  the intelligent multi-cooker

    Cookéo - the intelligent
    multi-cooker

Groupe SEB’s Purpose

To make daily life simpler and more wonderful for people throughout the world by:

Creating new products and services

that make home life more enjoyable, harmonious and fulfilling

Improving their quality of life

with easy-to-use products that give them more freedom in their family life

Offering them new solutions

that meet their current needs and anticipate their individual aspirations and desires